This year, we proudly celebrate 10 years since the Tanzania Tour Guide Foundation was established. Since day one, our mission has been clear to recognise, uplift and honour tour guides across Tanzania's tourism industry, helping them find deeper meaning in what it truly means to be a professional in the field.

Over the past decade, we've worked to add real value to the guiding profession championing those who uphold the values of Tanzanian tourism and conservation with pride and dedication. By supporting the growth of better guides, we strengthen the entire tourism ecosystem and build a lasting legacy of excellence, trust and national pride in the guiding profession.